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Web Hosts Launch Summer Promos

While we have never been enthusiastic about treating a new promotion like its news, there were so many seasonal deals announced this week that it amounted to a marketing trend that we could look at worth noting.

Not unlike Open-Xchange’s recent offering, strategically-timed, presumably, to come out right around the highly-anticipated release of the newest version of the iPhone, web hosting provider Hostway announced a similarly well-timed offer on Wednesday, in light of Apple’s latest iPhone release on July 11, to offer customers a chance to “experience all the benefits of Microsoft Exchange on the most cutting-edge wireless device to date.”

Hostway says it will be holding three drawings for the new 16GB Apple iPhone 3G with winners to be announced on July 25, August 25 and September 25. Purchase is not necessary to be included in the draw and customers who order five or more hosted Exchange accounts between June 17 and September 17 will automatically be entered into the drawing, says the company.

On Thursday, web hosting provider Dotster, perhaps best known for its “Dotster Dots” spokesmodel search campaign in 2006, announced it will be offering a “Happy Hour” promotion on June 24, during which the company will give away 50 free domain names every hour from 9:00 a.m. to 4:00 p.m. PDT. Dotster says its will award a total of 400 visitors a coupon redeemable for one free .com, .net or .org domain name.

Also on Thursday, UK domain registrar 123-reg announced it is “kicking off the mid-summer sales” with a new 20 percent price slash on its shared hosting, e-commerce and InstantSite products.

And on Friday, web hosting provider Host Department reported that it is celebrating the Fourth of July with a “blast of discounts” for all its nolimit and reseller web hosting plans.

Customers that sign up from now until July 4, using the coupon code “FOURTH” will receive a 10 percent discount off the regular price, says the company. Customers using their credit cards are eligible for 20 percent discounts. And any sign up with a 12-month or more billing period comes with two free domains, including a “special Independence Day” .us extension, says Host Department.

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